上海大学学报(社会科学版) ›› 2013, Vol. 30 ›› Issue (5): 50-67.

• 影视理论研究 • 上一篇    下一篇

在拟像中安放无根的青春——论网络怀旧视频的类型、本质与功能

  

  1. 上海大学影视艺术技术学院
  • 收稿日期:2013-05-06 出版日期:2013-09-15 发布日期:2013-09-15

Rootless Youth Anchored in the Simulacra
——On the type, nature and function of the nostalgic on-line videos

  1. School of Film and Television Art & Technology, Shanghai University
  • Received:2013-05-06 Online:2013-09-15 Published:2013-09-15

摘要:  随着视觉文化进入数字和视频时代,国际影像研究界对于“电影之死”的争论愈演愈烈。以中国本土网络现象——蔚为大观的“怀旧视频”为分析对象,呼应了国际影像研究界的热点主题。在后现代语境中,首先探讨了“素材重构型”和“网络原创型”两类视频截然不同的影像呈现方式;其次分析了图片集锦等视频的电影性,透视网络这一特殊的空间场域引发的观众对视频的深度参与、影像接受与记忆的关系,并分析了这种“关注力”如何在网络空间中得以渗透与蔓延,从而在特定人群中沉淀“集体记忆”、营造集体怀旧的氛围。最后,将关注“80 后”一代的代际特征,把网络怀旧影像视作一种现代性压力下,失去安全感和归属感的群体合理且必要的符号化的情绪消费。

关键词: 网络视频, 怀旧, 电影性, &ldquo, 80后&rdquo, 集体记忆

Abstract: As the visual culture enters the digital and video era, the "death of film" has become an increasingly contested issue in the field of the international image studies. In response to this ongoing international debate, this research takes as its object of study the "nostalgic videos" which have proliferated in China on the Internet. It begins with an analysis of two types of videos, which employ entirely different methods of visual presentation, namely, "a reworking of the old" and "online new creation". It then analyzes the film characteristic in the videos of picture collection and seeks to clarify how the special space of Internet impacts on the spectator' s indepth participation, reception and memory of video images. Besides, it tries to explain how this "power of focus" penetrates and expands in the online space, and hence evokes "collective memories" and creates a collective nostalgic atmosphere among certain groups of people. In the end, the article examines how the "post80s" generation, who are often under the pressures of modernity and who have no sense of security and belonging, takes nostalgic videos as a reasonable and much needed vehicle for symbolic and emotional consumption. 

Key words: online videos, nostalgia, film characteristic, the post80s, collective memory

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