Abstract: Effective employment of language tools and discourse publicity of ideology and theories has always been an important vehicle for the Communist Party of China (CPC) to mobilize the masses and win victories. Over more than ninety years of vicissitudes, the ideological and theoretical system of the CPC has been constantly evolving and developing. Its voice transforms from the initial inexperienced, sporadic and less matured slogans, speeches, banners and political essays into systematic, complete and maturing Marxismdominated discourse system with Chinese characteristics. By tracing the tracks of the evolution of the CPC′s discourse system, this paper aims at expounding and analyzing discourse changes in relation to its environment, finding out the impetus to discourse change and development, charting the direction for future adjustment and development while sticking to the current discourse system and exploring issues of discourse elaboration, its reform and development in the allmedia as well as globalization era.
Key words：

Key words:  The Communist Party of China, ideological and theoretical system, discourse system