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Journal of Shanghai University (Social Science Edition)

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The Effect of Screen Quotas on the Self-Sufficient Rate in Recent Domestic Film Markets

Byoung kwan Lee1,HyuhnSuhck Bae2   

  1. 1.Department of Advertising Michigan State University 48825, America; 2.Department of Media and
    Communication Yeungnam University, 712749 South Korea
  • Received:2007-09-01 Revised:1900-01-01 Online:2007-11-15 Published:2007-11-15

Abstract: This study examined the impact of the screen quota system and other determinants on the self-sufficiency ratio. The regression models show the quota system is not a significant predictor of the self-sufficiency ratio, suggesting the system may not be an effective mechanism to limit the number of foreign film screenings in domestic theaters.

Key words: Self-Sufficiency Ratio, Film Market, Screen Quotas