Abstract:

  “Film industry aesthetics” is a hot theory put forward in the new era in response to new challenges and new opportunities. Anarchaeological examination of the knowledge of “film industry aesthetics” together with some theoretical reflection finds that the theoretical restraint is caused by the obscure research boundary, thus being stuck in a suspended state of middlewayseeking, wavering and compromising. To further develop the film industry aesthetics, we should adopt the method of “rehistoricization” to integrate film theories and cinematic history in the manner of mutual respect and negotiation, to establish appropriate standpoints of theoretical application, application domains and specific situations when texts disrupt. The solutions will answer the following question: How can Chinese film theories match with the new era?

Key words: archaeological examination of knowledge, theoretical reflection, rehistoricization, film industry aesthetics